On the surface, $300 retail for almost anything JB or Nike related just sounds crazy…but…is it really?
I’m sure many can relate, but growing up in the 90’s, I distinctly remember my parents scoffing at the idea of $100 shoes - let alone $300 shoes. I know, I know, inflation, blah blah blah. But $300 for a pair of shoes that sat on shelves 20 years ago, even at a retail of $150? $300 almost sounds INSANE.
But…is it? If you looked at the actual useful life of a pair of shoes…say…x amount of miles…what would you be willing to pay for those miles of use? I’m assuming most *athletic* shoes last anywhere from 500-1000 miles, so…let’s say…600 miles. We’d be looking at a price of about 50 cents per mile. Is that a good deal?
That’s actually quite a bit *more* expensive than gas (per mile) for (my) car…I currently pay about 20 cents per mile in California.
And…I suppose…an MTA ticket in New York currently costs $2.75 (one way), and the average New Yorker travels 10-20 miles ONE way to work…that gives us a basis of around 18 cents per mile…
Sounds to me like the cost of traveling in style is actually quite a bit more expensive than traveling for functionality…So...yea…$300 is a goddam ripoff. If you ‘have to have’ these, just wait it out a couple of months. I’d bet you an MTA ticket these fall to around 25 cents per mile (or, around $160). And if they don't, you can buy plenty of better pairs for half the price.
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