Based on some of the responses to yesterdays post, an alternative headline could have been 'which Adidas logo should go on their gravestone?' lol
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Saw this 'Treziod 1' shoe a few months ago and wend on a hunt for it. I knew my reaction had more to do with the logo than anything, so I started wondering why I was so drawn to the Trefoil logo in that context - this shoe looks like it was made for the Standard logo - why would they throw a Trefoil on it? Furthermore, Why is it that the logo they choose to use plays such a heavy role in how I feel about said items?
And then I saw the Treziod 2 and thought...'yeah, give me the Treziod 1'. Treziod 2 looks just like everything else Adidas puts out. There's nothing *wrong* with it, I'm just a bit tired of seeing it on EVERYTHING.
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On the second slide - I found this brief history of @adidas logos at @logosworldhistory while searching for a picture of the only two I really consider (the Trefoil and the Standard) and was kind of surprised to see the rest...I've never actually seen the first 3...the Trefoil (1971) is my favorite, followed by the Standard (1991) and for whatever reason the neo globe (2002) makes me think of @freddurst and Limp Bizkit.
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For your money, which logo are YOU going for?