I wrote this article for @alts.co the other day exploring the idea of which line will take the place of Jordan as the pop culture sneaker of the masses…I think a bunch of us expected it to be Lebron but in reality I think it ended up being Yeezy and that line. I think…money and legacy aside, there are around ~20-ish *significant signature models for each with a handful of ancillary models…unlike any other person-based line (that I can think of ?!?!?).
So the other day I’m driving just thinking about dumb things in and I’m trying to think if we could like somehow create a f*ck marry kill scenario around sneakers and my mind immediately went to Yeezys, Jordans and Lebrons.
And I know it’s stupid, but it’s just what I came up with and haven’t really seen anyone ask the question. F*ck is obviously one that you’re drawn to in the immediate. Marry is the one that has longevity and stability. And kill…well…I think we know what that one means.
So. There’s the question: F, M, K - Lebrons, Jordans, Yeezys. What’s your order?