The headline reads: "PHARRELL WILLIAMS’ HUMANRACE™ AND ADIDAS ORIGINALS UNVEIL THEIR MOST ELEVATED FOOTWEAR COLLECTION TO DATE WITH HUMANRACE SAMBA COLORS BY PHARRELL"
And I ask myself...'y tho?'
Last time they did something like this, that ‘Pharrell color wheel of superstars’, I thought…’hmm, that seems like a bad idea.’
And true to form...that polish sausage of an idea had those superstars at sales racks BEFORE I ever even seen them on retail racks. But now…are we gonna see a part 2? Are these gonna be the ‘straight to sales rack Pharrell Sambas?’ Or is the ‘samba hype’ gonna snatch these up (LOL RIGHT…)?